Corona-viral marketing

UK consumers certainly shouldn’t be served with ads via social media which promote a preventative vaccine or cure for coronavirus.

As a...

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No tea, no shade

Yorkshire Tea, not a brand synonymous with political controversy, has been dragged into a furious Twitter storm in a teacup.

It all...

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"Green-washing", a potted history

Last week the ASA upheld a complaint against Ryanair that it's stated claims in press, TV and radio adverts were inaccurate. The adverts...

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Legalese killed the radio star

If you’ve ever heard the “small print” at the end of a radio ad for a car finance product, you might be forgiven for wondering what on...

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