The annual SI Partners Global Acquirer Report is out and it is positive to hear that Brexit uncertainty does not appear to be detracting from the allure of UK agencies as potential M&A targets. In fact, with 82% of agency buyers looking to shop here, the UK tops the list as the most popular global market for acquisitions. The UK is still very much regarded as an ‘innovation hub’ and buyers are keen to secure the talent and the new technologies that UK agencies are able to offer.
So who are the potential buyers? Global marketing services groups and independent marketing services companies continue to look for strategic investments whilst private equity firms are increasingly drawn to agencies with high growth potential and who can marry talent with technology. SI Partners also predict rising interest in hybrid agencies combining CRM, performance marketing and creative skills and note that 84% of tech consulting companies are looking to invest in the UK.
With Brexit finally on our door step this report is a boost for UK agencies and confirms our view that the UK is still the main European home for the creative industries. We hope that will long continue.
UK most attractive M&A market for agency buyers