ASA rules on instant win promo that awarded just £500 out of a total prize fund of £125,000
The ASA has upheld complaints against a prize promotion that offered the chance to win 250 Tesco gift cards worth £500 each. That’s a...
Lewis Silkin AdLaw Insights
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Lessons learned for promotional marketing
A recent ASA adjudication provided a few lessons for promotional marketers when planning and running promotional marketing initiatives.
An...
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