I am delighted to have been asked to join a panel of Global Advertising Lawyers Alliance colleagues from the United States, Brazil, Hungary and Saudi Arabia on a panel to discuss Evolving Environmental Marketing Regulation being organised by the International Advertising Association. The webinar takes place at 3 p.m. London time on Thursday 17th June. The event is free and open to all.
With environmental issues becoming more important to consumers, marketers are increasing their use of environmental marketing claims to promote their products. This webinar will provide an update on key green marketing rules around the world, highlight recent developments, discuss best practices, and discuss whether the green marketing rules around the world are striking the right balance between consumer protection and promoting fair competition.
We will discuss issues including general environmental benefit claims, promoting sustainability, promoting specific environmental attributes, such as being made of recycled material and biodegradability, renewable energy and carbon offset claims, and many other issues.
And unlike the G7 conference, no one will be flying anywhere to talk about environmental issues!
I hope you'll be able to join us - please follow the link below to register.
This webinar will be streamed live on YouTube, Facebook & LinkedIn.