There is lots of excitement right now over the new Covid-19 vaccines that are being rolled out, but the ASA has been exercised over a different type of injection - so-called "skinny jabs". These injections claims to make the user thinner.
Following on from 3 separate upheld ASA rulings against social media ads for skinny jabs in October 2020, the ASA has now released further guidance around the advertising of prescription-only medicines and weight loss products and services - available here.
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Because Prescription Only Medicines (POMs) cannot be advertised to the general public, all ads for POMs on social media are likely to problematic.
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